Effectiveness of Counseling with Token Economy Technique as an Intervention for Consumptive Behavior of Online Shopping in College Students

The purpose of this study was to see changes in student consumptive behavior when given treatment in the form of counseling with token economy techniques. The method in this study was a quasi experiment with one experimental group, namely the experimental group with a total of 10 students who were given treatment without a control group. Data analysis using Wilcoxon analysis using SPSS assistance. The results showed a change in the consumptive behavior of students indicated by a value of p = 0.012 (<0.05) so that it can be concluded that there is an average difference between consumptive behavior on the pre-test and post-test so that it can be said that there is a significant influence between counseling with token economy techniques on consumptive behavior. Where the effect of the test results is called a negative effect because more subjects have decreased (N = 8) consumptive behavior than those who have increased (N = 2).